Assessment of China's Luxury Car Market 2018


It is projected that the Chinese car market will grow 3%-5% per year until 2020. With households with incomes over USD 34,000 projected to triple to 23 million by 2020, it is expected that the number of prospective buyers for premium cars in China will grow fast.

In 2017, in China, the luxury car segment saw a strong growth. Mercedes-Benz witnessed its best ever month in terms of sales in China in March 2017 with sales growth of 32.1% year-on-year (49,871 units). The Company’s first quarter 2017 sales grew by 37.3% to 144,947 units. Traditionally China has been one of the most important international luxury car markets and the country has been attracting huge foreign investment. In 2015, Daimler and their joint venture partner Beijing Automotive Group announced their intention to spend USD 1.37 billion to increase Mercedes capacity at their Beijing plant to double.

Why should the report be purchased?
The report ‘Assessment of China's Luxury Car Market 2018’ highlights key dynamics of China’s luxury car market. The growing opportunity in the sector has been investigated along with capturing initiatives and performance of key players such as Volkswagen AG, Daimler AG, Bayerische Motoren Werke AG (BMW), Tata Motors Limited, General Motors Company, Honda Motors Company and Porsche AG. The report contains the opinions of industry stakeholders and experts.

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performance of key players such as Volkswagen AG, Daimler AG, Bayerische Motoren Werke AG (BMW), Tata Motors Limited, General Motors Company, Honda Motors Company and Porsche AG. The report contains the opinions of industry stakeholders and experts.